Popular sugar substitute linked to brain cell damage and stroke risk

Erythritol, a widely used sugar substitute found in many low-carb and sugar-free products, may not be as harmless as once believed. New research from the University of Colorado Boulder reveals that even small amounts of erythritol can harm brain blood vessel cells, promoting constriction, clotting, and inflammation—all of which may raise the risk of stroke.

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Embracing sustainable practices would help some winery tasting rooms stand out

Wineries in the mid-Atlantic region should consider recycling and encouraging their customers to bring bottles to their tasting rooms for refilling to distinguish their businesses from so many others, according to a team of wine-marketing researchers who surveyed consumers.

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Image analysis to automatically quantify gender bias in movies

Many commercial films worldwide continue to express womanhood in a stereotypical manner, a recent study using image analysis showed. A research team developed a novel image analysis method for automatically quantifying the degree of gender bias in in films.

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Consumers trust influencers less when there is a variety of choices for a product

Consumers have been relying on opinion leader recommendations to make choices about product quality and purchases for a long time. It is even more prominent now with the prevalence of influencers on social media platforms. The problem is, when there is a wide variety of the same product, consumers question if a positive recommendation is based on quality or personal preferences.

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